The Story of our Artisans

Our artists are the beating heart of Ginger Sparrow. Each piece we offer carries a story—of its maker, the intention behind its creation, and now, the new chapter it begins within your home. Our business was founded to honor and share the stories of the artisans who make it all possible.

Over the years, we’ve sought out India’s finest craftsmen to create textiles uniquely designed for the modern home—pieces that preserve the authenticity and warmth of human handiwork. Crafted with soul and story, each collection is made in small batches to ensure quality and intention in every detail.

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Hand Block Printing

Hand-block printing is one of the oldest forms of textile printing—an art that requires patience, precision, and a deeply trained hand. Each motif is carved into wooden blocks, then carefully stamped by artisans to create intricate patterns, one layer at a time. The subtle variations in color and form are not imperfections, but a testament to the human touch—each piece a true work of art.

“We love working together. It helps us become financially independent while being able to spend time with our children.”

Farzana

Person using a traditional loom with a focus on the weaving process.

Hand Weaving

Hand-weaving is a timeless craft that transforms simple threads into living works of art. Guided by skilled hands, each strand is interlaced on traditional looms—creating subtle textures, rhythmic patterns, and an unmistakable sense of soul. The result is a fabric rich in texture and character—each variation a mark of authenticity and the maker’s hand.

'" want my children to value the character in crafting by hand."

Abhishek

Person weaving on a traditional loom with wooden beams and fabric.
Close-up of a weaving loom with threads and a basket.
Person holding a patterned fabric with geometric designs.
Close-up of hands holding a wooden object against a patterned fabric background
Close-up of fabric swatches with a hand holding one.
Person holding a swatch of green and yellow color samples.
Textile swatch with striped color samples on a wooden stand.
Hand holding a wooden block with a blurred background
Person hand-block printing in a room setting
Hand holding a pen with a blurred background
Person holding a large white sheet with a blurred background
Person weaving on a traditional loom with wooden beams and fabric.
Close-up of a weaving loom with threads and a basket.
Person holding a patterned fabric with geometric designs.
Close-up of hands holding a wooden object against a patterned fabric background
Close-up of fabric swatches with a hand holding one.
Person holding a swatch of green and yellow color samples.
Textile swatch with striped color samples on a wooden stand.
Hand holding a wooden block with a blurred background
Person hand-block printing in a room setting
Hand holding a pen with a blurred background
Person holding a large white sheet with a blurred background